Welcome to the 3rd Coast blog: New Product PR

Here at 3rd Coast PR, launching new products is a passion. Our team has the combined equivalent of century of experience (yes, 100 years!) in new product launches. As you may have seen from our site, we’ve been able to help great clients like Thermos, Sargento and Quaker bring new products to the market with award-winning PR programs that made a huge impact with their target audiences. While we love the work we did and continue to do for our clients, we also get excited talking about what’s happening in new product launches beyond our walls. This blog will look at all aspects of a new product launch – from product conception, to launch strategies and tactics – and explore our insights into why those launches may or may not have been successful.

We hope you’ll join us!

The team at 3rd Coast PR