Getting to Know 3rd Coast PR – Krista Cortese

Today begins a new weekly series on our blog, Getting to Know 3rd Coast PR, where we share a look into our team here. Our media director, Krista Cortese, tell us more about her role here at 3rd Coast PR and how she got started in PR.

Describe your typical day at the agency? Every day is different. Some days we are executing large editorial media campaigns so I’m on the phone or online doing a lot of pitching. Other days we’re brainstorming and planning exciting things for our clients. I love being able to be creative and media relations allows me that.

How did you get into public relations? I interned at a news radio station in college and have always been a news junkie. Post college and I moved back home to Chicago and I started my career with the media team at Edelman and was there for nearly 8 years. It was a great foundation for me and I’ve been able to bring my experiences to our clients here at 3rd Coast PR.

What is one piece of advice you’d give yourself that you wish you would have known when you first started out? Nothing is off the record!

What are some of your favorite things to do outside of work? I love spending time with my husband and son in the South Loop exploring new restaurants, running along the lake and cheering on the Chicago Bears. Hopefully, 2015 will be a better season!

Stay tuned for next week where we highlight another fabulous member for the team.

-3rd Coast PR